Newcastle-based Fair Squared has launched a range of ethical condoms in a bid to stop rubber producers and workers in India being exploited by multinational firms.
The condoms are made from rubber sourced through Kerala, South India, and are produced by carbon neutral manufacturer CPR, in Germany.
They are priced at the same level as major condom brands and have been tested to the ISO4074 international quality standard and not only have CE mark CE0197, but adhere to the beliefs of vegans by being produced using no animal-derived products.
The sale of the condoms from Fair Squared?s website ensures that workers and producers in India are paid fairly while also promoting an environmental message.
The site has already attracted 5,500 people from 52 different countries since its launch late last year and is gearing up for significantly more hits as the ethical enterprise expands its safe sex range in the coming months.
Fair Squared co-owners Salvatore Pignataro and Melanie Jobling are aiming to stop multinational condom firms trading in rubber-producing areas ripping off locals through exploitative wages and poor working conditions.
Salvatore said: ?It may surprise people to learn that there is such a thing as an ethical condom, but it really shouldn?t.
?We need to spread the word that fair trade isn?t just about food and crafts but can be a part of everyday life, right down to what we get up to in the bedroom.
?This is the perfect product to help get this message across and we believe they have the potential to become very popular.?
Fair Squared, which sells the condoms on its website, http://www.fairsquared.co.uk, is currently in talks with a number of retailers who could take the products onto the high street this year.
The site, which is also targeting wholesalers and vending companies, will soon launch additional ranges of extra-safe gay condoms and condoms designed to fit young people who may not be fully developed, to help curb teenage pregnancy rates.
Alongside Fair Squared?s website, the condoms are also available from the National Union of Students website and via its magazine.
Fair Squared was launched late last year as both an ethical goods retailer and an online community to raise awareness and encourage more involvement with the fair trade sector among British consumers.
As well as condoms, it also sells a wide range of gifts, clothing, food and drink and beauty products including tampons, soap and even trainers. The social enterprise also uses its website to name and shame the worst offenders in crimes against ethical and fair trading in an effort to help stamp out unethical practices.
The online Wall of Shame allows users to rank businesses on the list, discuss the issues raised by those included on the wall and put forward the names of other organisations that deserve a mention.
For more information please visit Fair Squared
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